My New Form
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5 Squares
Company Address
5 North Historic Main St.
Payson, UT 84651 (801-465-5600)
Website:
www.mynewform.com
Company Summary
This company's
typical customer mix is 70% female and 30% male, usually a person in their
late 30s to early 40s. Customers are located nationwide, but the highest
concentration is in the large cities such as New York, Chicago and Los
Angeles.
The average customer
stays in the plan for 2-3 months, although some have been with the company
from its beginnings five years ago while others only stay for a few weeks.
There are a substantial number of returnees who come back in a year or
whenever they need help maintaining their weight. Some clients just want to
eat healthy and not worry about cooking, so they stay on the plan for
convenience and the health benefits.
The company is
upbeat about growth in 2007. it is adding TV ads to its marketing.
How The Program
Works
A full week of meals
delivered to your door. They take care of the shopping, cooking, and calorie
counting. “At mynewform we believe in eating as if your life depended on
it. Our meals are perfectly balanced to meet 100% of the recommended daily
nutritional requirements. As you eat with us your body will learn to trust
you not to do anything stupid. It will relax and stop hoarding fat and
craving huge quantities."
My New Form is for people who want to
lose weight, maintain weight, or control their medical dietary needs like
diabetes. There are no meetings, counting of calories and points, or meal
preparation. It’s all organized by meal and ready to eat, as opposed to many
other diet programs, where you have to think constantly about food--weigh
and measure it; you track it in a diary; you share your obsessions about it
in rooms full of earnest strangers.
On this plan, they claim you can lose
an average of two pounds per week. There are no contracts, fees, or delivery
charges. All you pay for is the food, as low as $16 a day.
Pricing
$16 a day for
1000 calorie meal plan
$18 a day for 1200 calorie meal plan
$20 a day for 1600 calorie meal plan
Company
Consultants
According to the company: “…Lose
weight, inspire others, and make money doing it. Become a mynewform
Consultant and earn $3,000 per month or more. Here’s how it works.
…Mynewform is a unique dieting
service. Basically, we bring the food for your diet directly to your door.
You choose the calorie level you want to consume every day, and we package
delicious, nutritious, and calorie-controlled meals and bring them, fresh
and frozen, to your door every week.
…It works wonders. People lose weight,
feel great, and learn to recognize how much food to eat to maintain maximum
health and fitness. But like every other life change, it’s much easier to
succeed when you have a friend to support you. That’s where you come in.
…Enroll in our training program, and
receive a week’s supply of food from mynewform, and the training you’ll need
to get the most out of this innovative approach to dieting.
…While you personally experience the
program, we’ll also teach you how to help others use the system to achieve
their weight-loss goals as well. As you build your clientele, you’ll receive
monthly royalties based on how many people you are supporting.
…For example, if you have 15 clients
in the system, you’ll earn $500 per month. For 50 clients, you would earn
$1500 per month. And you could make $3000 per month with 100 clients.
…As a consultant, you won’t have to
get involved in any of the meal preparation or delivery. All you will do is
provide enthusiastic and inspiring support for your clients as they use the
mynewform program
…Many dieters fail because it is
extremely hard to change old eating patterns by themselves. At mynewform we
recognize that having a friend to check up on you, to help measure you and
cheer your progress, and to help you ward off temptation, is an essential
part of success with our system.”