Seattle Sutton's Healthy Eating
Company
Address
SSHE Franchising Corp.
611 E. Stevenson Road
Ottawa, IL 61350 (888-442-3438)
Company Summary
This is one of the
larger and longer-established companies in the market, in business for 22
years. Marketdata/BestDietForMe.com analysts interviewed the founder, Ms.
Seattle Sutton, who is an RD and author of the book: The Seattle Sutton
Solution. Her husband is an MD.
This company ships
nationwide and has a well-developed distribution network of 229 distributors
and franchises in 5 states other than its home base of Illinois. They
compete in the popular LA and NYC metro markets as well. As a result, it is
growing 20% per year, according to management.
No counseling is
provided. The company has more female customers than male. Those clients
focus on weight loss rather than simply healthy eating usually stay on the
service for about 5 weeks.
The company
advertises in newspapers, via direct mail, and some TV commercials. It even
has its own public relation firm.
How The Program
Works
Seattle Sutton offers home delivery of a diet plan from a 5-week rotating
menu of fresh meals based on guidelines set by health and nutrition experts.
There are no contracts for the customer to sign.
Not strictly low-carb,
not a fad diet - weight loss requires that you take in fewer calories than
you use, so with Seattle Sutton's plan you eat a healthy, balanced diet.
Seattle Sutton's Healthy Eating
Plan is shipped within the continental US (not Hawaii or Alaska) to areas
where the US Postal Service can deliver Priority 2-Day or Overnight, or it
can be picked up in any of the 9 states currently with local distributor
locations and franchisees, largely spreading out from the Chicago area.
This is a weekly program - 21 meals
for each week (breakfast, lunch, and dinner for 7 days). A package arrives
at your door (or you collect) twice during the week you have ordered, the
first containing 9 meals received on Monday, and the second with 12 more
meals on Thursday. Store meals in the refrigerator, and heat in the
microwave before eating (some meals don’t require heating)
The plan has meals
providing either 1200 or 2000 calories average per day, in a five week menu
cycle. The plans are actually 1000 or 1800 calories, extended by up to 200
calories daily to 1200 or 2000 by drinking up to 2 glasses of fat-free milk
and/or eating additional dairy/fruit/vegetable portions from a recommended
list.
Meat in the form of
turkey, chicken or fish features in many of the dinners, but no red meat or
pork. The 1200 calorie plan is said to produce a healthy weight-loss of 1-2
pounds per week on average.
Cost
Order for as many weeks
as desired; home delivery prices shown here include shipping.
|
Weeks |
1200
calorie
(about
$25.60 per day) |
2000
calorie
(about
$28.40 per day) |
| |
|
|
|
1 |
$179 |
$199 |
|
2 |
$358 |
$398 |
|
3 |
$537 |
$597 |
|
4 |
$716 |
$796 |
|
5
($25 discount included) |
$870
(= $24.80 per day) |
$970
(= $27.70 per day) |