Nutrisystem® Launches SUCCESS™ Program for New Diet Season

Dec. 15, 2011 -- The SUCCESS program offers the company's largest ever assortment of signature artisanal fresh-frozen meals including new Chef's Table™ dinner entrees, developed by Nutrisystem's Celebrity Chef Culinary Council using revolutionary advanced steamer technology; new chocolate, vanilla, strawberry and coffee advanced protein shakes to help improve satiety and nutrition; the introduction of a personalized " My Daily 3™" physical activity program; and increased personalization and flexibility through transition and maintenance plans that help consumers manage their weight on their own. 

The SUCCESS program is built on the following:

Great Taste = Great Results – Fresh-frozen offerings will nearly double as the company has worked with its Celebrity Chef Culinary Council to develop an exclusive line of Chef's Table dinner entrees using a patented new microwaveable steamer bag technology. These signature dishes carry the name of the Chef who created the recipe. Presently, the Celebrity Chef Culinary Council includes: Kent Rathbun , Michael Solomonov , Mark Estee , Carmen Gonzalez and Tony Mantuano .

It Works – The Nutrisystem reformulation involves advanced nutritional science to deliver a high level of satiety. Macro-nutrient reformulations optimize weight loss and help avoid pitfalls of typical low calorie diets such as hunger, cravings and eliminating entire food categories. The SUCCESS program's simplified meal planner helps improve adherence and efficacy; those who adhere to the program can expect to lose between 1 –2 pounds per week.  Initial weight loss may be more. Importantly, clinically meaningful weight loss can take place in as little as a month, with reductions in the waistline and other markers of health.

Flexibility and Maintenance - For the first time ever and as a direct result of customer feedback, Nutrisystem will offer a portfolio of flexible transition and maintenance plans including a la carte menu pricing for customers who want to personalize their programs from over 130 menu items.  Nutrisystem's transition and weight loss maintenance plans were created to guide consumers through different phases of weight loss and maintenance.  These phases are now supported by an "At Home Tool Kit" that includes a Nutrisystem Meal Measure, a Healthy Steps™ Portion Control Serving Set, as well as a low Glycemic Index cookbook, "The Low GI Cookbook—Nutrisystem Edition." With SUCCESS transition and maintenance plans, customers are now able to create a truly customizable program, combining their own meals with Nutrisystem meals delivered to their door.

Exercise Counts – Nutrisystem is also introducing " My Daily 3," comprised of three 10-minute intervals of physical activity or 30 minutes of moderate daily exercise. Customers can take a short assessment quiz on the company website and receive a personalized two-week sample " My Daily 3" program to get started.